Diverse issues and trends continue to buffet the agri-business sector. This presents new opportunities and challenges for associations, producers, researchers and retailers.

Identified and assessed current gaps in technology transfer and knowledge dissemination and developed long-term strategies, overall framework and delivering mechanisms to enable BCRC to close these gaps and take a leading role in the Canadian beef industry.


Developed a technology transfer & knowledge dissemination strategy that included an assessment of technology transfer capacity related to beef, beef cattle. 

Provided strategic advice and facilitation support related to implementation planning, governance, and industry engagement for Alberta’s livestock sector. 

Initiated by the Minister of Agriculture, this work resulted in the development of an Alberta livestock strategy, and associated implementation plan that included the launch of a newly incorporated entity (the Alberta Livestock & Meat Agency).

The work included designing and facilitating industry engagement workshops that incorporated the full spectrum of supply chain participants from essentially all livestock sectors in the province.